Client: D & M Motor Repairs
Service: Logo Design
This is a theoretical redesign of a local car repair company that was beginning to look outdated and in need of a modern shakeup! The combination of type and illustration increases the versatility of the logo, and allows the use of solid colour or photographic backgrounds for company documents, vehicles, business cards, signage and so on. The illustrated cog instantly identifies this brand with a mechanical-style business, which encourages short, sharp communication between business and customer.